Liverpool FC Confirm Return to Malaysia

KUALA LUMPUR (18 MARCH 2015): Liverpool Football Club today announced that the Club will be returning to Malaysia in July as part of their 2015 pre-season tour. The first team will play a game in Kuala Lumpur, their first visit to the city since their successful 2011 pre-season tour.

The Reds kick-off in Kuala Lumpur against the Malaysian XI at the Bukit Jalil National Stadium on Friday 24 July. The match will be organised by the Football Association of Malaysia (FAM) and promoted by ProEvents International Sdn Bhd.

Liverpool FC’s fixture in Kuala Lumpur is just one element of a programme of activity that the Club is delivering in 2015 to bring Malaysian fans closer to the team they support.

Ian Ayre, Liverpool FC Chief Executive Officer, said “We visited Kuala Lumpur as part of our 2011 pre-season tour and the support we received was incredible, not only from the 85,000 fans that turned out to watch us play at Bukit Jalil, but all our fans in Malaysia throughout our visit.

Pre-season is an important time for the team as they prepare for the upcoming season and the match against the Malaysian XI is an exciting part of that preparation. The tour gives our supporters a chance to see the team up close, no matter how far away from Anfield they might live.”

FAM general-secretary Dato’  Hamidin Haji Mohd Amin said “The national football governing body is truly honoured to host Liverpool once again and are excited by the upcoming fixture.

It’s not that we often get to see English Premier League stars. We watch them in awe in our television sets as they take on their opponents, mesmerising them with their gifted football skills”, added Dato’ Hamidin. “Watching our Malaysian XI play Liverpool is going to be an enthralling experience for all fans.”

As well as a full Liverpool FC squad, the touring party will include coaching staff from the Club’s charity, Liverpool FC Foundation, to carry out work in the community throughout the visit as well as taking part in events with official supporters’ clubs.

ProEvents Chief Executive Officer, Julian Kam, said: “Securing one of the world’s greatest football clubs to return to play a match in Kuala Lumpur is a testament to the way Malaysian football fans have embraced Liverpool FC.

“We’re very much looking forward to welcoming Brendan Rodgers and the team to Malaysia and provide LFC fans in the country with an amazing opportunity to see their favourite players in action,” added Kam.

For more information on ticketing and general tour details visit www.LFCTour.com

For more information contact:

Liverpool FC PR Office

Tel: +44 151 432 5686, Email: pr@liverpoolfc.com

Liverpool Football Club

Founded in 1892, Liverpool FC is one of the world’s most historic and famous football clubs having won 18 League Titles, seven FA Cups, eight League Cups, five European Cups, three UEFA Cups, three European Super Cups and 15 Charity Shields

As a socially responsible Club, Liverpool FC is proud of its heritage and plays a proactive role in its communities through its official charity, Liverpool FC Foundation. By delivering a range of award-winning programmes, the Foundation motivates and inspires children and adults, both at home and overseas, using football and the power of the Liverpool FC badge. Its contribution has been recognised by the award of a Community Mark from Business In The Community

Liverpool FC is a global brand and works with leading edge commercial partners around the world providing unparalleled commercial opportunities.

ProEvents Group

ProEvents is the leading football marketing and management consultancy in Asia with expertise in providing unique and insightful football market intelligence. With offices in Hong Kong, Malaysia and Singapore, ProEvents have organised and promoted football events all over Asia including Brunei, China, Japan, Korea, Malaysia, Singapore, Thailand, Indonesia and Vietnam.

ProEvents’s co-founder and CEO, Julian Kam became one of FIFA Licensed Match Agent since 2000, and is the first Chinese to achieve this professional qualification.

Together with the chairman, Paul Kam, they entered sports marketing industry by establishing ProEvents Management Limited in Hong Kong in 1992, at a time where the industry was dominated by overseas companies.

Over the past 23 years, ProEvents has become the leading football promoter in Asia. We have organised and promoted more international football matches and clubs football tours in Asia than any other companies. Teams brought into Asia include Manchester United, Chelsea, Arsenal, Liverpool, Manchester City, Barcelona, Bayern Munich, Paris St Germain, Inter Milan and many others. Apart from Club teams, we also worked with National Associations such as Brazil, England, Argentina and all local football associations in the region. With our second to none track record in the industry, the company is well recognised and respected by leading sports and entertainment companies across Europe, Asia and America as well as by clubs and national associations.

For more information contact:

Christopher Raj

Shekhinah PR

Tel: +60122161881

Email: chris@shekhinah.my