adidas Football Launches New Energy Mode X18+

Boot to be worn on-pitch during the 2018 FIFA World Cup Russia by the likes of Gabriel Jesus and Luis Suarez

KUALA LUMPUR, (24 MAY 2018) – adidas Football has today launched the all-new X18+, a boot designed to unleash the speed of the game’s most dangerous players. Released as part of the Energy Mode pack – alongside Predator, NEMEZIZ and COPA silos – the boot takes inspiration from previous adidas models while being brought up to date through modern tooling and innovation.

The boot is designed with new innovations to provide stability and support at high speed. A laceless upper locks-down the mid-foot, crucial when accelerating and during high speed moments. It also ensures minimal interference between the foot and ball. A new low-cut CLAW COLLAR construction features a new stretch material that secures the foot in place and provides increased stability and support.

An updated SPEEDFRAME outsole features lightweight, Drillium engineered tooling and minimalistic construction to offer extreme traction during rapid acceleration. A 3D MOULDED HEEL provides a snug and stable fit, designed to lock the foot in place during acceleration.

Innovative materials ensure complete control even at high-speed. The SKELETAL WEAVE is compiled of an ultra-thin woven grid of optically charged speed yarns to allow for responsive touch and lightweight feel. The new, ultra-soft SPEEDMESH offers a controlled touch without restricting the movement of the foot.

The Energy Mode X18+ is also available as a cage and street shoe. The cage version features the same colouring and CLAW COLLAR construction and laceless upper as the on-pitch boot; along with a full length BOOST™ midsole and traction studs.

Sam Handy, adidas Vice-President of Design said: “The World Cup is the pinnacle of any player’s career. The challenge for us as designers is producing a boot which highlights the natural talents of these incredible athletes on the world’s biggest sporting stage. With the new Energy Mode X18+ we have produced something that is really lightweight and minimalist in its design, which removes the barriers between foot and ball while still achieving the elite touch and support at high speed required by the game’s most explosive players. As we continue to innovate in footwear design, we believe this product opens up new potential for players and can’t wait to see them in action in Russia.”

The Energy Mode X18+ will be worn on pitch by some of the game’s biggest players at the FIFA World Cup Russia and comes in a striking blue and yellow colourway. It will be available to purchase from adidas.com and selected retailers.

For further information visit adidas.com/football or follow @adidasfootball / #adidasMY on Instagram to join the conversation.