New kit features a reworked performance silhouette and an elegant button collar
KUALA LUMPUR, 19 July 2018 – adidas Football today revealed the new FC Bayern away shirt that the German club will wear during the 2018/19 season. The current champions will seek to win their seventh straight Bundesliga title in a kit designed to stand out from stadium to street.
The new all ash green shirt with purple trim brings a modern, streetwear style to the iconic club. Combining wearability with style, the kit features a newly improved performance silhouette. An elegant button collar and engineered sleeve cuff creates a sophisticated look suited to the pitch and the streets.
Inigo Turner, Design Director at adidas said of the launch: “Our ambition is always for our kits to be as desirable as streetwear style items as they are performance apparel. When designing for an iconic club like FC Bayern, we’re considering innovative and modern influences. With the new FC Bayern away kit we wanted to have a contemporary and fresh combination. Fusing elements of a classic polo stand up collar, industry leading technology in the material that also is designed to look as good on the street as it is in the stadium with the bold and unexpected pastel green and dark purple. The look is one that is daringly simple, without compromise on style or function.”
For further information please visit adidas.com/football or go to facebook.com/adidasfootball or follow @adidasfootball on twitter to join the conversation or visit all FC Bayern social media channels at twitter.com/fcbayern, snapchat.com/add/fcbayernsnaps, youtube.com/fcbayern and instagram.com/fcbayern.
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