KUALA LUMPUR – 17 JANUARY 2012 – 1 Malaysia Cardiff City (1MCC) has officially launched its Logo and its Social Media Platform today. This is aimed at continuing its bid to further reach out to youths via their grassroots football programme as well as other programmes in the pipeline. This platform aims to unite all within the Country’s diverse landscape – through the medium of FOOTBALL.
The Cardiff City Football Club stands by the tradition of “FOOTBALL FOR ALL”, and 1MCC’s objectives are in tandem with the mother Club, making an impact through their 1MCC-Junior Football League 2011 which just ended its season last month. 1MCC has also partnered FELDA (Federal Land Development Authority) in their community programmes via sports and education.
2012 will be an exciting year for 1MCC as it launches the LIGA 1MCC – to promote grassroots football and to further open doors to provide a structured and organised youth football programme for enthusiasts from ages 8 through to 18 years. The FAM (Football Association of Malaysia)- sanctioned LIGA 1MCC will kick- start in mid February 2012.
“The launch of our Social Media Platform will see us reaching out to youths via Facebook, Twitter and our own YouTube channel, enabling the football fraternity to have better accessibility and connection with all our activities and programmes. This will see interaction and participation in our well-formulated programmes which have been designed to further develop the youths interest in football,” said Chairman of 1MCC and Cardiff City Football Club, Dato’ Chan Tien Ghee in Kuala Lumpur today.
“Malaysia possesses a vast pool of talented and skilled footballers as well as many aspiring ones. This social media platform will bring them together via cyberspace, to exchange news and interests and to also access the activities of 1MCC and that of our mother Club, the Cardiff City Football Club in Wales, UK. With this connection they are able to further their interests in football, and ultimately strive to achieve to their highest individual potential” Dato’ Chan added.
FAM Deputy President, His Royal Highness, Tengku Abdullah Sultan Ahmad Shah lauded 1MCC for creating the catalyst and also setting the benchmark in the pursuit of identifying world class Malaysian footballers via a structured grassroots development programme.
“Malaysian football is now on the road to reclaiming its glorious years. It may be a long way off, but with 1MCC’s initiatives and commitment with young footballers, this goal is certainly achievable and will become a reality. 1MCC’s programmes will give us all a chance to bring Malaysia back to the forefront of Asian football.” His Royal Highness added.
Cardiff City Football Club Manager, Malcolm Mackay (fondly known as Malky Mackay), has sung praises of 1MCC’s efforts, calling it a ‘structured set up that will revolutionise the face of Malaysian football’. “Football is constantly changing and evolving in terms of mechanics and technology. Hence a structured and well-planned development programme is essential to progress in tandem with the times. It is not an easy task to put together a well-structured development drill that fits all levels of play as we are dealing with children with different abilities. However, 1MCC has come up with a system that can springboard and enable these young individuals to raise their game to new and higher standards,” said Mackay. “And that, he said, is something that is commendable.”
1MCC – WE are connecting with YOU!
Released on behalf of 1Malaysia Cardiff City FC. For further information kindly contact:
PR, Media & Special Projects Consultant, 1MCC